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Niche Costume eCommerce Business - 12 Years of History

This eCommerce business makes and sells nostalgic Halloween costumes that have cult-classic appeal. Customers seek out these costumes so the business doesn't have to go out of their way trying to capture attention. They rank #1 on Google organic, #1 Google paid, #1 paid product ads, and #2 on Amazon. These costumes are popular with college students and people in their late 20's and 30's.

Over the past 12 years, the owners have built a business that basically runs itself, with little effort to operate. They have partnered with a fulfillment company to hold inventory and fulfill orders, so they never even touch the product.


Highlights & Key Assets:

o #1 organic Google search positions for their most valuable keywords
o #1 position for Google Adwords:
Optimized Adwords for an efficient conversion machine
o #1 position for Google Product ads (with multiple ads appearing)
o #2 position on Amazon for complete costume (and the only company selling the complete costume)
o Lots of natural SEO links
o 12 years in business
o Multiple websites, Amazon seller account, and social media assets
o Email list of 4,249